I Make brands

Designing human-centered AI experiences with exceptional craft, thoughtful product judgment and systems thinking.

Bangalore, India 9 years · Currently at Geoserve as a Product Designer
Me

I write about my design thinking and processes.

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Cool stats

  1. 9+ products shipped
  2. 60% client growth delivered
  3. Built a brand from 0 to 8K followers
  4. Multiple award-winning designs

Some of the clients I've worked with

CRMNEXT ashirvad

Selected work

B2B | Maritime AI

How I designed a maritime trading dashboard in 5 days using an AI workflow.

From trader research → design system → UI → working product - all in 5 days using Claude Code.

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GeoStem maritime fuel trading dashboard on tablet
B2C | Travel AI

I don't just design products. I like figuring out how they should work.

When a booking workflow became buried in WhatsApp, spreadsheets, and manual coordination, I redesigned the entire experience and turned it into a working product—with live availability, payments, and automated confirmations.

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Green Getaways booking website shown on a laptop
B2C | FinTech

Rethinking the visual language of a UPI expense tracker

A self-directed exploration focused on visual design, product UI, and brand expression. I developed a distinctive visual direction and translated it across 40+ screens, covering onboarding, home, transactions, and profile. I also built the design patterns and visual guidelines needed to keep the experience cohesive and scalable.

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Hand holding a phone showing the PayTrack home screen
B2B | Fintech

From 0→1 product to building the design team

As the founding Product Designer, I worked directly with the CEO to shape the product from the ground up, while hiring and managing the design team. Designed the core product, built the design system and design process, and shipped key experiences across two banking partners.

View case study
Converj dashboard shown on a laptop
B2B | Maritime

Pelagos - the design system behind Geoserve's maritime platforms

Foundations, a 12-component library, and a real operations dashboard built entirely from it - documented the same way every pattern should be: definition, anatomy, states, usage notes.

View case study
Pelagos design system: Gilroy type, Marine and Navy colour tokens, the Blue ramp, and a sample of the component library

Alongside the product work at Converj, I hired and mentored the design team - establishing workflows and design standards, and turning a single-person design function into a structured, high-output team.

Awards and honors

  • Red Dot · Winner 2023
  • Paris Design Awards · 2021
  • Paris Design Awards · Honorable Mention, UI Design 2023
  • CII Design Excellence Award · 2020
  • NYX Awards
  • Indigo Design Award
  • Minister of Colors · Red Baton Revolution 2022

Playground

Shiju Thomas

Manager · LinkedIn

"A quiet yet creative and diligent designer with a rare combination of empathy, speed, and craft. Agile, timely with deliverables, and always commendable to work with."

"Meticulous, Strong Aesthetic Sense, Updated, Self Driven, takes feedback well. Mubeen can single handedly setup your Digital Products, Brand Identity, Product Research, Product & Market Analysis and get it up and running in record time. He is easy to work with and extremely dependable."

"Mubeen is an amazing designer and is skilled in bringing together the ideas of a group into something amazing. I had the opportunity to work with him closely in growing the UI team, where I always admired his leadership trait in mentoring young designers joining the team. As a man of few words, his advice and collaboration are remarkable. He is a great asset to the team, a leader, and a mentor. These are the traits that contributed to the growth of the UI team at Red Baton and Mubeen's contribution is significant."

"I have worked with Mubeen in multiple projects as a team and it has been the most well co-ordinated and seamless experience. He has great visual design skills, enthusiasm and it has always been easy to approach Mubeen. His curiosity in understanding design and helping solve a problem makes him a great team mate."

"I didn't get the chance to work with Mubeen directly, but through our quick connects, I can say that he is a patient being, who knows what he's doing, whether regarding design, development, or mentorship. He's a fun-loving and reliable teammate who's always there to lend a helping hand. I believe he'd be a great addition to any team!"

Building something?
Let's connect.

If you're building something and need clarity, structure, and execution, I'd love to hear about it.

LinkedIn About me

© Mubeen Ansari. Powered by Codex and a few days of sleepless nights.